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<p class=MsoNormal><span style='color:#1F497D'>Barton,<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Thanks for the great feedback. By
“the list is not current” I mean we have missed a couple of product
announcements to the list. To date, that I am aware of, the only other way we
are making announcements is on our website.<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'>Karl..<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
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<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>
owner-xep-support@renderx.com [mailto:owner-xep-support@renderx.com] <b>On
Behalf Of </b>Barton Wright<br>
<b>Sent:</b> Tuesday, November 10, 2009 1:03 PM<br>
<b>To:</b> xep-support@renderx.com<br>
<b>Cc:</b> Roman Kagarlitsky<br>
<b>Subject:</b> RE: [xep-support] Socializing RenderX News Announcements<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>Karl,</span><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>When you say "the list is not current," I hope you mean
that not all of your customers signed up for it, which means the
recipient membership of the mailing list is not up to date. But
adding new ways to deliver product announcements will not change that fact:
customers will still have to sign up for the new ways, and not everyone will.</span><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>I hope "the list is not current" does NOT mean that
RenderX has already made product announcements in ways other than the
xep-announce mailing list! </span><span style='font-size:12.0pt;font-family:
"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>Whatever announcement methods you provide to customers, you pretty
much have to use all of them for every announcement. Using a mailing list and
RSS is ideal for professional announcements, because they go into our received
e-mail storage systems and can be searched and found retroactively. </span><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>I might sign up for a Twitter feed, but I hope it is never made the
primary product announcement mechanism for RenderX or anyone. I don't want to
have to remember to go to a vendor's Twitter page to retroactively look through
product announcements -- not when I already have searchable local storage of
e-mail and RSS feeds.</span><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Georgia","serif";
color:blue'>Requiring your customers to sign up for a Facebook account in order
to receive new product announcements would be unwise. Those who
already have a Facebook page might sign up as fans of a RenderX page, and might
not. Facebook pages are generally personal, but RenderX product announcements
are part of our professional life. </span><span style='font-size:12.0pt;
font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<blockquote style='border:none;border-left:solid blue 1.5pt;padding:0in 0in 0in 4.0pt;
margin-left:3.75pt;margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt'>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p> </o:p></span></p>
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style='font-size:12.0pt;font-family:"Times New Roman","serif"'>
<hr size=2 width="100%" align=center>
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<p class=MsoNormal style='margin-bottom:12.0pt'><b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>From:</span></b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'> owner-xep-support@renderx.com
[mailto:owner-xep-support@renderx.com] <b>On Behalf Of </b>Karl Stubsjoen<br>
<b>Sent:</b> Tuesday, November 10, 2009 1:51 PM<br>
<b>To:</b> xep-support@renderx.com<br>
<b>Cc:</b> 'Roman Kagarlitsky'<br>
<b>Subject:</b> [xep-support] Socializing RenderX News Announcements</span><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal>Hello All and Any,<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>RenderX is interested in your feedback. We are
considering different avenues for socializing news and announcements about our
product(s). We are considering RSS, Twitter, and other socializing
sites. For example, would you be more interested in following us on
Twitter, or becoming a fan of RenderX on Facebook?<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Traditionally, we have sent announcements through the
mailing list xep-announce. We can continue using this, but to date the
list is not current.<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Thanks, and we appreciate your feedback!<o:p></o:p></p>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal>Karl..<o:p></o:p></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>Karl
Stubsjoen<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>Senior
Sales Engineer / Professional Services <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>RenderX,
Inc. (Phoenix, AZ)<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>Got XML?<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>Get
RenderX!<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>The
Leader in XML to Print Technology<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>+1 (925)
392-0011 Direct<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'>+1 (602)
451-6157 Cell +1 (650) 328-8008 Fax<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.5pt;font-family:Consolas'><a
href="mailto:stubsjoen@renderx.com">stubsjoen@renderx.com</a> <a
href="http://www.renderx.com/">http://www.renderx.com</a> <o:p></o:p></span></p>
<p class=MsoNormal><o:p> </o:p></p>
</blockquote>
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